Having studied and then worked in design for most of my life, packaging plays an extremely important roll to me. 2014 saw me start my business on smaller quantities using a a cost effective handwritten washi tape label. This was effective in a crafty home made way and worked well for me for the year.
As my quantities are growing, to hand write each label has become a time constraint issue. 2015 sees a more refined look for ABF. The brief given to talented Durban based graphic designer and friend, Paul Bragason ( who also did an amazing job designing the ABF Logo ) was to follow the washi tape formula but in a a muted natural colour pallet. Each product label was to have it’s own designer pattern allocated to it. Paul designed a ‘Angela’s Backyard farming’ signature font – which way outshines my nasty handwriting.
The new look is modern, clean and stylish – Let me know if you love it as much as I do.
Product found at Earth Mother Organics and Eat Your Home. Sprouts & Microgreens grown to order for the Durban North area. Restaurants, companies and organisations wanting to stock ABF or with enough individual orders to warrant a drop off are welcome to contact me via Facebook for price lists.